Monday 28 November 2011

Rihanna - We Found Love ft. Calvin Harris

The start of this song was setting outside the blocks, which then changes to a scene inside the blocks where Rihanna is staying at, its a 3-2 second duration on the female actor, this then changes to a bath scene which the male character is laying down. Both shoots are showing/ introducing the main characters within this Music Video, they both are from different shoots which gives a interesting vibe and would make the audience more aware of the video and also not to be"boring" for the audience.
The melody of the music goes within the scene which change around, every beat and melody controls the different scenes moving. The narrator is almost setting the scene and telling the story, the 40s vintage English dark dull scene and the British accent is showing a unnatural scenting because as Rihanna is American the video is showing a different scene which can be related to there romance, also the coloring of the video being dull that is also affected and resembled towards the love for each other.
When the piano plays the camera hits onto the male character then when the piano plays again the scene changes into the female character.
As shown Below.





















When the start there isnt any music apart from the piano, and the narrator is speaking the words she is saying are all being implied within the shoots to show a visual understanding of the video. The music is still controlling when to change scene to still make the audience more attracted and interested within the video, also the wordings are all being implied within the video.


" That without them you feel like nothing". The wording is visually used to show the audience more understanding of the video, also it to engage the audience the meanings of the words and also to show the intimacy within the couple.




The video still is moving to the melody of the song, every beat the piano makes the video scenes change, this is still to engage the audience within the music video. Also the video settings change from the bedroom scene into the fields, although there is a moment which he is standing at the side of the fields and she is within the fields. This is a way to make the audience more interested int the video. The scenes are stilling changing, from scenes of the bath into the street and other scene which considerate onto the characters.






















As the video starts as a positive start of which every fun they have the thunder to show a scene of dis-trace.Also its an intro the video which shows the intimacy within the characters also the thunder is a warning showing it might be a sharp and romantic relationship, although if your not safe something wrong might happen, such as someones heart will be broken.












 As you can see the machine shows a sign written " PLAY NOW"! This is a sign to show when the music video is going to start in other words its a visual direct understanding on when the music will be playing. The scenes all change and all have a passionate vibe to show to the audience the fun and valuable times they are having together. Scenes are changing very quickly to make the video more interesting and too keep the audience attention because within this generation teens get very bored, very easily because they are use to having something keep them entertained. So when the video keeps changing quickly and having colours which change would make them more concerned.

 There is wide shoots which show the setting more and also there is scene such as the one at the side, which are from the same setting but have different view and materials,it has a discontinuance scene which show unseen bit but it to make the video more interesting and better for the audience.  The lyrics all are visually shown in the video.






This scene is a protractor shining onto her, the background shows flowers growing this can imply to the relationship is growing slowly.  The discountenance is still happening all through out the video, this is just to cut the unnecessary bits which isn't needed, the whole video also shows a whole hallucination scene to show the audience the madness of their video.There is also discountenance scenes inside the fish and chips store where she and her 'boyfriend" are standing together and the scene changes to her standing on the table, this is used to have fillers which to cut the unnecessary bit and also to cut the video to have a shorter duration within that scene and also to have more affect on the video. The quick sharp changes have an affect to what is happening in the video and it adds effects which the audience would be more interested in.












The different shoots are to show the couples passionate relationships with each other and also it to show the audience the love' they have for each other. These images also imply to the name of the song as it visually shown. As love has many different and weird meaning, at the end of the day if two people love each other they anything for each other. The drugs and alcohol are resembled as a lose relationship showing that their relationship has hallucinations and unbalanced feelings. The drugs being thrown around and weed/cigarettes being used are to show they hide their emotions through these drugs, images of drugs and alcohol used to visual used to make audience more aware of the interesting. They use the drugs to camouflager the feelings for them and also when the drugs is moving pass out the body system the bad times are coming back. As shown below :


occur to be be the same as their relationship having a "POP" vibe suggesting that they are enjoying the time they have for each other. As this video does a a reality meaning, which is her relationship with her ex boyfriend in 2009, this video is implying the "mad" love they had for each other.But because of him she has became much of a 'bad' person because of him introducing her into the "druggy' life style. As Rihanna had a image before as a sweet Carribean girl, she is implying that her relationship with man, she has changed because of him. That she started to do these things for the love she has for him and that she is not aware of the danger and anti-social things she is doing as shown below.













While this relationship is based on drugs, the relationship is lacking and the female character is getting a bit tired of the same routine every time, so she is having many arguments with her lover, these are also some physical arguments which relate to her previous relationship with  her ex in 2009. when the drugs are getting off their system they are getting back to their normal energy, their love  isn't the same as when they are high and drunk. This is symbiosis by the falling building suggesting their relationship is falling. The images are all changing but the mood has changed it being a relationship which isn't a fairy tale love scene of joy, but a miserable, argumentative love-hate relationship. So the female character can not take this and decides to leave: to put an end to this relationship.




By Mariian Hussein














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